What Social Media Marketing services are available?
Social Media Marketing Consultancy
Made for in-house teams who need an experienced guide to help them through the maze of social media tools and channels. We advise on getting more out of Twitter, Facebook, LinkedIn, Google+ and Pinterest to setting up social media teams, policies and infrastructures.
- Social Media Strategy
- Social Media Audit
- Branded Profile Set Up
- Social Media Monitoring
- Social Media Analytics
- Social Media Marketing Training
Social Media Marketing Management
Our social media management service works like an extension to your team, handling everything from Twitter content posting to responding to Facebook community queries and engaging with influential partners via LinkedIn to achieve your goals. Our flexible approach can scale as you grow.
- Community Research
- Brand Profile Optimisation
- Content Creation
- Community Management
- Influencer Outreach
- Social Media Marketing Reporting
What’s our approach to Social Media Marketing?
Give them what they want
With 96% of businesses looking to increase social media activity in 2013, you need to make sure you create a totally unique experience for your communities. Another me-too Twitter feed is not what the world needs. Monitoring competitor and influential accounts for the conversations that get your audiences excited is how we find the nuggets of content that get your customers going… and then give them more of it. We develop stories, tips, guides, news, events, special offers, competitions and programmes that will ignite a passion for your brand and extol the virtues of your business. Wrap it up in a bow and serve it on the platforms your audiences want at a frequency that they want it at.
Make it as easy as 1-2-3
Managing social media communities can be a minefield filled with flames and trolls but as one of the first digital agencies to be Lithium Community Management qualified we have response mapping down to a fine art. Our research based approach includes uncovering all the different types of situations and questions a brand might get and providing brand guidelines for response and action (a response map). This enables marketing, sales and customer services teams to have conversations with customers on behalf of the brand safe in the knowledge that they’re saying the right things and have established processes in place should they need further advice.
Cultivate the best relationships
Social media marketing is all about nurturing relationships, whether that’s with customers, partners or influencers that your customers listen to. Using tools like Klout scores to assess the value of developing relationships will mean you effectively reach more of your audience for your buck. But ultimately, you need a solid community strategy with content creation plans in place before you can identify who your best influencers will be.
What can we do for your Social Media Marketing questionnaire?
Fill out our Social Media Marketing Questionnaire, return to us and we’ll let you know how we can help.
Tell us what you need…
Download our Social Media Questionaire