SEO Website Migration Agency
Protect and increase your existing Google keyword rankings, SEO traffic and sales for your new website launch
How our SEO Website Migration approach works
Our SEO Website Migration agency service is completely bespoke to your requirements and includes:
1. SEO Website Migration Consultancy
Every website is unique. So whether your website is built in WordPress, Magento, Shopify or a custom content management system (CMS), our SEO Website Migration agency consultants start by understanding your unique challenges and goals. We then advise and guide you through your entire website design and build process through to launch.
2. Technical SEO Migration Audit
As SEO Website Migration experts, our agency has successfully migrated over 70 websites of all sizes. From small local businesses relying on their website for new sales enquiries, to global brands processing millions of eCommerce transactions. Our extensive technical SEO migration audit has been honed to slot in seamlessly with in-house web development teams and external web design agencies alike.
3. Converting Keyword Research
Our advanced keyword insight techniques enable us to identify the keywords that are currently sending your website leads and sales from SEO. Through Keyword Ranking Tools, Google Analytics and Google Search Console analysis, our SEO migration consultants are able to find which pages of your website are driving the most traffic and sales. Our evidence-based approach means that we can provide a definitive list of which pages of content require protecting in the new web design and also what content can be changed without resulting in a loss of traffic and new business.
4. Content Gap Analysis
Our SEO migration keyword research process also uses our award-winning audience insight technique to find new keyword gaps to incorporate into the new site build. We will assess thousands of keywords from “head” keywords with 1-2 words which are more likely to drive traffic, to “longtail” keywords with 4-6+ keywords which are more likely to drive conversions. We will either include the newly identified keywords within existing page body content and metadata or make recommendations for where to add new pages into the navigation and URL structure.
5. URL Redirect Mapping
A critical element in a successful SEO migration for a new website is making sure any deleted or moved pages are permanently redirected to their new location on a page by page basis. Temporary redirects do not pass any domain authority across and so you will see your traffic drop otherwise. We include manual checks of your redirects in our SEO website migration projects as standard. When there are hundreds of thousands of URLs at stake, missing one important redirect carrying a significant amount of Google authority can be catastrophic to your traffic and business.
6. Metadata Migration
Along with your current domain authority, your metadata is the other most influential factor that impacts your organic Google search engine rankings and subsequent SEO traffic, leads and sales. Since 2011, we’ve recovered rankings, traffic and eCommerce revenue previously lost because the website metadata was not migrated as part of the new website launch. Missing out the meta can be just as catastrophic as not redirecting URLs, so we assess and migrate title tags and meta descriptions on a page by page basis.
7. Content Migration Strategy
What you can expect from our SEO website migration agency
Our SEO Website Migration agency service starts with a SEO Migration Audit & Strategy which includes setting measurable project milestone goals. Followed by SEO Migration consultancy, regular reports and project reviews.
SEO migration consultancy before any web design starts
SEO migration audit and strategy to create all the SEO requirements for your new web design
Reviewing your web design to check everything complies with the SEO requirements
Live testing all content, metadata and technical SEO requirements are working correctly once live
Our SEO Migration agency prices
Our SEO website migration fees depend on the number of pages your site has indexed in search engines now and the scope of your new website. We offer a free digital marketing analysis to scope your project and include everything in one fixed fee split across the duration of your 1, 3, 6+ month web build.
Free Digital Marketing Strategy Session
Why not have an award-winning digital marketing agency review your current digital marketing strategy? We can show you what could be possible