Paid Search (PPC) Campaign Manager

Date Last Updated: 1st March 2017

The Role

  • To build strong client relationships through regular client contact i.e. emails, phone calls and face-to-face meetings were necessary to manage your client’s expectations, answer questions on their digital marketing campaigns, educate them and work with them to ensure their requirements are being met at all times
  • Managing Paid Search/Google AdWords/Digital Marketing campaigns from strategy to tactical implementation to deliver amazing results on time and budget for all clients & internal customers
  • Managing the production resource to accomplish the tasks/objectives/KPIs associated with all client campaigns & projects and to act as the link between the account manager and the production team
  • Collaborate with colleagues in Organic Search team to deliver Integrated Search Campaigns where relevant
  • Analysing keyword and audience data by using online tools, Google Analytics and Excel spreadsheets to produce insights
  • Creating Paid Search/Digital Marketing strategies and campaign plans to achieve client objectives including increasing traffic, engagement, leads and sales
  • Ongoing Paid Search/Digital Marketing campaign research, testing and optimisation to maximise campaign effectiveness and success
  • Presenting campaign results, insights and plans in written reports and Powerpoint presentations
  • Prioritising workloads and recording all activity through the submission of weekly timesheets
  • Continuously improving the quality of client campaigns by developing internal processes, systems, templates and training programmes
  • To communicate project tasks and results to clients on an ongoing basis. Where required you will also be required to meet face to face with partners/clients to discuss/review the project strategy and results and to identify other potential ‘sales’ opportunities
  • Maintaining and sharing up-to-date knowledge of expert Paid Search techniques, industry benchmarks and tools
  • Research and innovate using what we like to call “special project” time to be the best you can be, to help us grow into being the best digital marketing agency in the world

What We are looking for

  • Experience in paid search (PPC) digital marketing
  • Experience in achieving and communicating astounding paid search (PPC) digital marketing campaign results
  • Knowledge of the technologies and processes involved in running Paid Search Digital Marketing campaigns, such as Google AdWords & Google Analytics
  • Experience with Google Shopping campaigns a distinct advantage
  • Excellent communication skills, including presenting to clients
  • Excellent organisational and time management skills
  • Strong listening, questioning, problem solving and analytical skills
  • A very good attention to detail
  • Must play well with others
  • Good time management skills
  • Pro-active attitude

Desired Skills

  • Google Advertising Fundamentals & Search Advanced Exam
  • Experience in managing multiple client/partner relationships
  • Ability to interpret and explain complex data
  • Advanced knowledge of Microsoft Excel, PowerPoint and web tracking tools
  • Excellent project management skills

Why Choose ThoughtShift?

  • Competitive salary negotiable depending on experience
  • Flexi-time
  • Business Core Values around work-life balance, transparency and learning and development
  • Business decisions made based on team happiness over profit
  • Career and salary development opportunities
  • Team picnics & beer fund
  • Get to work on exciting range of clients
  • Minimum 22 days annual leave (pro-rata)


Please apply by sending your CV and answers to the following questions (500 words max) to

  • Identify a digital marketing campaign that has captured your attention
  • What is your opinion on the latest changes in Google AdWords and why?
  • What would you bring to the team picnic?
  • Identify a current news story that might affect our job
  • What is your Friday evening pub order?

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