Digital Strategy

Google reports it takes an average of 11 brand interactions over 4 locations to make a purchase

Digital marketing strategy specialists

We specialise in creating evidence-based digital marketing strategies for brands and enterprise scale ecommerce websites.

Manor Cottages
Over 3000 bookings in 12 months

“ThoughtShift have supported in successfully re-launching new websites, suggested new opportunities to elevate online performance and always delivered return on investment. An honest, knowledgeable and friendly team who always make me feel they’ve got mine and my businesses’ best interests at heart. I’d strongly recommend ThoughtShift.”

– Chris Grimes, Managing Director, Manor Cottages

Read the case study

Digital strategy expertise

We partner with B2C & B2B retail, food, tech and charity brands looking for an entirely new digital marketing strategy. So whether you’re launching a new website, targeting a new market or looking for a fresh perspective, our team can advise you on the best digital marketing plan to achieve your goals.

Our digital strategy approach

We start by understanding your current situation, such as your team resources, media budgets, digital marketing channels and what you’re looking to achieve. Whether you’re launching a new website or looking to increase brand awareness, traffic, revenue and return on investment from your current website, we audit and benchmark your current performance to create a data-led digital strategy with a clear roadmap of priorities. 

Digital Marketing Strategy

  • Brand Audit & Strategy
  • Analytics Audit & Strategy
  • Competitor Audit & Strategy
  • Audience Audit & Strategy
  • Website Audit & Strategy
  • Content Audit & Strategy
  • SEO Audit & Strategy
  • Social Media Audit & Strategy
  • Paid Social Audit & Strategy
  • Digital Advertising Audit & Strategy

Ecommerce Marketing Strategy

  • User Journey Audit & Strategy
  • Ecommerce Content Audit & Strategy
  • Ecommerce Website Audit & Strategy
  • Ecommerce Analytics Audit & Strategy
  • Ecommerce Migration Audit & Strategy
  • Customer Acquisition Audit & Strategy
  • Customer Retention Audit & Strategy
  • Ecommerce Media Audit & Strategy

Website Migration Strategy

  • Website Requirements Specification
  • Global Domain Name Architecture
  • URL Redirect Mapping
  • Content Migration Strategy 
  • Seasonal Buying Behaviour Planning
  • Content Architecture Strategy 
  • SEO Migration Strategy 
  • PPC Migration Strategy 

Award winners

We’re proud to have won the CIM Marketing Excellence Award for Best Use of Digital Marketing for the last two years in a row. We’re also the winners of the Chartered Institute of Marketing Award for Best Marketing Performance Measurement.

Accreditations

What our clients say about our digital strategy services

“Excellent communication and very knowledgeable team. We have been very pleased with the results of our integrated SEO, PPC and Paid Social campaign which has resulted in a 294% increase in revenue.”

- Sian Gray, Marketing Manager at Calumet Photographic

“ThoughtShift have more than exceeded my expectations. They are thorough and detailed, providing me with reports that are easy to understand and logical. I have seen a 31% increase in web driven revenue for the US site, which in this highly competitive market is solid. In the UK the increase has been a whopping 505% – all in all we are very happy with the results!”

- Simon Wolf – WOLF, Director/CEO

“By far the best agency we have ever worked with. We’ve developed such a great relationship with ThoughtShift, who have really integrated as a part of our team here in the office. Communication is always clear, concise and quick, to the point and sensible.”

- James Mellan - Marketing & Brand at Smaller Earth

Free Digital Marketing Consultation

Learn how you can improve your growth performance with a free consultation with our award-winning team

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