The Situation

A technology product retailer wanted to increase traffic and ecommerce sales from their website and better manage their online reputation.

SEO revenue increased 28% year on year

The Solution

  • Implemented rich snippets to pull in 5 star customer reviews, display pricing and stock availability in Headsets’ search results, providing social proof and increasing click-through and conversion rates
  • Keyword research identified an opportunity to rank on page one for branded product terms like “sennheiser headsets” as well as the keyword “headsets”
  • Link building included tech blogger outreach, content curation and business community engagement to increase the value of the inbound links
  • Meta data optimisation applied the target keywords to title tags and meta descriptions starting with the most popular product pages
  • Strategy reviews advised on new opportunities to develop and optimise content for different products and brands

It’s been a complete pleasure working with Alex and Christina. Whenever we have questions, they’re quick to answer and help however they can. Communications are clear, frequent and beneficial.

- Matt Burnaford, Vice President of Marketing at

The Results

  • Ranked number 1 in Google for the keywords “headsets” and “headset accessories”
  • Ranked page 1 for keywords like “wireless headsets”, “USB headsets” and “Plantronics headset”
  • SEO traffic increased 39% year on year
  • SEO revenue increased 28% year on year
google-premier-partner-agency-2023 CIM winner for marketing performance measurment CIM winner 2018 Best use of digital marketing CIM winner for marketing performance measurment