Christmas SEO: Strategies for eCommerce Websites in 2015
While we’re all enjoying the summer sunshine it’s hard to force our minds to travel into the dark months of winter and the chaos of the... Continue reading...
Latest digital marketing insights & trends
All the latest digital marketing strategy, SEO, PPC, social media and website insights and trends
ThoughtShift and Biscuiteers Named Finalists in The Dadi Awards 2015
Digital marketing agency ThoughtShift has been shortlisted for work with luxury biscuit brand Biscuiteers in the Best Use of Organic Search... Continue reading...
ThoughtShift Announces New Head of Digital, Alexandra Coutts
Digital marketing agency, ThoughtShift has appointed a new Head of Digital, Alexandra Coutts. With over 6 years digital marketing experience... Continue reading...
Google Product Listing Ads: Should we still use “lead-in” priced products?
Working in PPC I spend a lot of my time ensuring that the ad that shows for my clients matches the search query as closely as possible, and has... Continue reading...
Insight is POWER
Data is great. You can get lost in Google Analytics for hours pulling all sorts of interesting statistics about how users interact with your... Continue reading...
Better Understanding Your Audience With Google’s Consumer Barometer
Although the concept of digital marketing has some people thinking of mysteriously technical algorithms and software, just like traditional... Continue reading...
Social Media Profile Optimisation: Character Limits
With the online audience of today predominantly browsing the web and various apps on mobiles and tablets, there is a much smaller screen space... Continue reading...
How To Adhere To Google’s Quality Guidelines And Avoid Panda Penalties
Last month a number of sites reported a sudden drop in their traffic which would tend to indicate that Google had released a fresh algorithm... Continue reading...
ThoughtShift Named as Finalist in Four Drum Search Award Categories
ThoughtShift has been shortlisted across four categories in The Drum Search Awards 2015. The four nominations were for SEO and PPC campaigns... Continue reading...
What are the SEO Implications of Google and Twitter’s latest partnership?
Search Engine Optimisation is fundamentally about making websites show up in the top of search engines. It involves a lot of work, trust and... Continue reading...
Through the Keyhole – Google Shuts the Gate on Doorway Pages
Amidst the furore surrounding Google's Mobile-Friendly Update, dubbed Mobilegeddon by those keen to turn an algorithm update into a scare story... Continue reading...
eCommerce Furniture Industry Trends: is Furniture Behind the Rest of Retail?
Recent research has shown that an improving housing market and a more design orientated customer has driven growth in the furniture industry.... Continue reading...