Digital PR

Gain coverage with the best influencers to reach your global audience

Blogger outreach & influencer marketing specialists

Our ThoughtShift Blogger Hive platform delivers highly targeted coverage opportunities with 1,000s of lifestyle bloggers and influencers to enable brands to reach specialist audiences.

Goddiva
59% increase in revenue in 6 months

Celebrity trend content, product review opportunities and social media competitions were developed in partnership with fashion and style bloggers for a fashion brand

Read the case study

Digital PR expertise

ThoughtShift is a multi-award winning digital PR agency empowering purpose-driven retail, tech, luxury and charity brands to transform their performance.

Our digital PR approach

Our proven approach to digital PR includes:

Digital PR Consultancy

Your brand is unique and so our Digital PR agency consultants start by understanding your unique challenges and goals. We then advise and guide you through every step of increasing your online brand awareness.

Digital Media Analysis

As Digital PR agency experts, we have existing relationships with key influencers, bloggers, journalists and editors that we can immediately connect you with. We prioritise different types of digital media opportunities based on best practice techniques such as what reach the publication has, the domain authority value of the site and audience relevance.

influencer marketing coverage example

Digital PR Campaign Strategy

Once we have a target list of digital media to connect you with, we then work with you to develop engaging stories for your brand that will pique the interest of the best influencers. Digital PR campaign strategies may include pitching in existing assets such as products, photography, videos, recipes and books for news, features and reviews across national media.

digital pr coverage example

Influencer Marketing Campaigns

To get the highest possible reach and engagement for your brand with social media influencers, specialist magazine titles and bloggers, we also create influencer marketing campaigns. Influencer marketing campaigns may involve securing high profile brand ambassadors, or creating exclusive events, content and competitions to gain extensive brand reach across digital media, blogs, Facebook, Instagram, Pinterest, Twitter, email marketing and print media.

Digital PR Management

Our Digital PR strategists build upon the momentum of your campaign coverage to create online buzz, social bookmarks, product reviews and social media conversations to further amplify your brand authority. By gaining highly shareable coverage for your brand, not only do you benefit from high profile brand visibility but you also gain high authority backlinks. Inbound links to your website and product pages also increase your organic search engine rankings to support your SEO traffic and sales goals.

Digital PR Reporting

Our Digital PR agency reports track total brand reach, monthly publication visits, total coverage views and number and value of backlinks. All our Digital PR reporting is bespoke and tailored to your goals with actionable insights and what we will be doing next to enhance performance.

Award winners

We’re proud to have won the CIM Marketing Excellence Award for Best Use of Digital Marketing for the last two years in a row. We’re also the winners of the Chartered Institute of Marketing Award for Best Marketing Performance Measurement.

Accreditations

Our Digital PR agency clients say

“ThoughtShift have more than exceeded my expectations. They are thorough and detailed, providing me with reports that are easy to understand and logical. I have seen a 31% increase in web driven revenue for the US site, which in this highly competitive market is solid. In the UK the increase has been a whopping 505% – all in all we are very happy with the results!”

- Simon Wolf – WOLF, Director/CEO

“By far the best agency we have ever worked with. We’ve developed such a great relationship with ThoughtShift, who have really integrated as a part of our team here in the office. Communication is always clear, concise and quick, to the point and sensible.”

- James Mellan - Marketing & Brand at Smaller Earth

“Our main challenge is to grow our digital business alongside our traditional brick and mortar stores, to reach a new generation of customers. ThoughtShift have been excellent, integrating SEO and PPC expertise to enable us to identify a new demographic, increase brand awareness, overachieve on our online sales target and provide a fantastic long-term return on investment.”

- Ben Ellis, Director of Sales and Marketing at Marine Super Store

Free Digital Marketing Analysis

If you would like to improve your digital performance, our experts can show you what growth could be possible

Get in touch