Google Ads Exact Match Close Variants Update
Advertising keyword match types from Google…there have been many. We started with exact, broad and phrase. Then we cou...
With a passion for delivering a 5* service to all ThoughtShift clients, Christina heads up the Account Management team to ensure that clients are happy with the level of service they are receiving. She believes that ThoughtShift should feel like an extension of your own team, not just your agency and she instils this belief within the company. In addition she also leads the Paid Advertising team in which she is integral in developing and directing ThoughtShift’s results driven methodologies.
Having worked in eCommerce since 2005 and Digital Marketing since 2011, she has an expansive knowledge and expertise in integrating multi-channel campaigns to increase lead generation and revenue and has done so for clients such as Calumet Photographic, Roomservice by CORT and WOLF.
Before ThoughtShift, Christina worked within the fashion industry on both retail and wholesale sides; working with UK leading brands such as House of Fraser, Religion Clothing and many of the JD Williams outlets (figleaves.com, vivaladiva.com, simplybe.com and jacamo.com).
Advertising keyword match types from Google…there have been many. We started with exact, broad and phrase. Then we cou...
Video has been a fantastic addition to marketing strategies not only for advertising, but also an asset for increasing y...
In 2017, the value of luxury goods within the UK alone reached approximately €55bn and their value has been rising ann...
Clients often ask me how their online revenue performance compares to industry growth and competitor eCommerce sites. So...
Consumer buying behaviour has certainly been changing over the years and us Marketers are often challenged to rethink â€...
This may seem quite forward, especially if this is the first time we’re meeting but… could you please do me a favour...
Retail and eCommerce as we know it is ever changing, it’s probably why we like it so much because nothing is ever the ...
So recently I took a look over Mrs Beckham’s new eCommerce site as it was in fact, one of the most anticipated website...
Image source – YouTube Okay, so for many fashionistas out there (with the right budget) the long awaited launch of...
