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Christopher Fry

Christopher Fry

Christopher Fry - Head of Organic Media

Christopher joined ThoughtShift in 2016, bringing more than 10 years of marketing and communications experience acquired at national and global organisations including EY and the ACE Group. At ThoughtShift, Christopher has led eCommerce marketing strategies for brands including Calumet Photographic, Menkind and Marine Super Store. 

With accreditation from the Chartered Institute of Marketing and a Masters in Screenwriting, he is a versatile content expert and campaign strategist. He has worked extensively across on- and offline channels to design and deliver creative, audience-centric campaigns that drive results, from driving sales and user adoption to shifting perceptions about companies.  

A storyteller at heart, Christopher relishes the process of creating clear, marketable propositions that delight audiences and help brands stand out.

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